Senior Demand Generation & Lifecycle Marketing Specialist
TuxCare · Remoto · Remote
Recebendo candidaturas · conferida em 14/11
Ficha da vaga
- Modelo
- Remoto
- Onde aceita
- Não informado
- Senioridade
- Sênior
- Salário
- Salário não divulgado
Fonte: Workable · Ver vaga original →
- hubspot
- email marketing
- marketing digital
Organizei a descrição em seções com IA. O texto completo da vaga está logo abaixo.
Sobre a vaga
TuxCare is seeking a Senior Demand Generation & Lifecycle Marketing Specialist to build and manage inbound/outbound demand generation campaigns, lead nurturing, and customer lifecycle marketing using HubSpot and AI.
O que você vai fazer
- Build and run inbound and outbound demand generation campaigns for ELS and SecureChain, targeting priority segments, personas, and accounts.
- Own lead nurturing in HubSpot, designing segmented, behavior-based nurture journeys and re-engagement programs that move leads to sales-ready.
- Design and manage lead scoring, qualification, and routing with Sales, including MQL and SQL definitions, handoff workflows, and follow-up SLAs.
- Drive customer lifecycle marketing, including onboarding, engagement, retention, cross-sell, and upsell, in partnership with Customer Success and Account Management.
- Use AI throughout the funnel: build AI agents and workflows for account research, enrichment, personalization at scale, predictive scoring, and campaign testing, with human review for quality and compliance.
Descrição completa da vaga
TuxCare helps organizations secure, maintain, and extend the life of their Linux and open-source environments through Extended Lifecycle Support (ELS), SecureChain, and live patching. We are hiring a hands-on, AI-first marketer to own the engine that turns leads into pipeline and customers into expansion revenue. You will build in HubSpot and use AI to do the work of a larger team, across inbound, outbound, nurture, and post-sale programs. Success is measured by qualified pipeline and expansion revenue, not activity. Responsibilities Build and run inbound and outbound demand generation campaigns for ELS and SecureChain, targeting priority segments, personas, and accounts. Own lead nurturing in HubSpot, designing segmented, behavior-based nurture journeys and re-engagement programs that move leads to sales-ready. Design and manage lead scoring, qualification, and routing with Sales, including MQL and SQL definitions, handoff workflows, and follow-up SLAs. Drive customer lifecycle marketing, including onboarding, engagement, retention, cross-sell, and upsell, in partnership with Customer Success and Account Management. Use AI throughout the funnel: build AI agents and workflows for account research, enrichment, personalization at scale, predictive scoring, and campaign testing, with human review for quality and compliance. Measure and report on pipeline contribution, conversion, and expansion, and maintain HubSpot data quality, attribution, and dashboards.
Perguntas e respostas sobre a vaga
- Aceita candidatos de onde?
- A vaga não diz.
- Qual o regime de contratação?
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- É remota?
- Sim, é remota.
- Informa salário?
- Não, a vaga não divulga.
Nenhuma vaga séria cobra para você se candidatar, e eu nunca peço dado bancário dentro de uma candidatura. O plano pago é cobrado só pelo Asaas, meu parceiro de pagamento.
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