Marketing Team Lead

Who we are BrightOrder builds fleet maintenance and management software and telematics. For 30+ years we've helped fleets and repair shops keep vehicles on the road and margins intact. We're a remote Canadian company where marketing sits close to revenue and your work is visible to everyone, including the President.

The role You'll own BrightOrder's marketing plan and do a good share of the work yourself. This is a hands-on leading role, not a management seat. You set direction, build campaigns, write when it matters, read the data, and adjust. You'll also mentor two specialists and keep the team's priorities clear and moving with direct access to leadership and real influence over how marketing works here.

How the team works You lead and mentor two specialists: one on digital and growth marketing, one on market research. We use AI tools daily and expect you to push that further. You work directly with the President and closely with Sales, Product and Customer Experience. Stack: HubSpot, Webflow, GA4, LinkedIn and Google Ads.

What you'll own A practical, integrated marketing plan with clear priorities, owners and timelines Multi-channel campaigns that generate qualified opportunities for Sales Pipeline attribution and reporting in HubSpot that connects marketing to revenue Brand and messaging consistency across web, email, social and collateral Website performance: organic visibility, conversion, landing pages Sales enablement: case studies, presentations, follow-up programs Development of two specialists through regular feedback and hands-on collaboration