Marketing & Growth Manager

About us: BytePicth lives to unlock the power within. We are on a mission to inspire and enable people and communities to discover, develop and harness their inner capabilities for meaningful and sustainable growth. We focus on providing the tools and resources that foster personal empowerment and collective progress, building technology that has a long-lasting positive impact.

We envision a world where happy and empowered people transform lives through sustainable technology . Our projects touch on multiple industries, allowing us to navigate between different areas and embrace diverse experiences. Tech-wise, we are neither square nor round - we master several tech stacks - and we might be tech experts, but we're people first and foremost, bringing this human approach to our work. By nurturing the holistic well-being of our people, we enable them to become drivers of positive change through the solutions they create. Our commitment to human and business sustainability ensures that everything that we do is balanced and grounded in responsibility, benefiting both present and future generations.

Curious to know more? Then keep reading to learn what’s so special about us:

We are unique: Each of us is one of a kind and here, we find the space and the freedom to be ourselves and express our very own specific needs. We cherish the differences and support people in their uniqueness, unlocking the powers of diversity, equity and inclusion.

We are conscious: We are mindful of the people and communities around us. We seek to gain full knowledge of the contexts in which we act so we can make informed decisions and smart moves a nd leave a long-lasting positive impact - unlocking the powers of awareness, accountability and sustainability.

We look after each other: People come first and we are all responsible for supporting, protecting and taking care of one another. Respect, empathy, active listening, autonomy, flexibility - these are the cornerstones of our approach. We love people and we prioritise their holistic well-being, unlocking the power of happiness.

We are stronger together: We foster strong, honest, trusting, loyal and long-lasting relationships for funnier, better and more engaged teamwork, unlocking the powers of communication, connection and collaboration.

We go further: We're all about a growth mindset. We are proactive and courageous and we embrace the lessons we can take from failures. We create opportunities for continuous learning, development and transformation - unlocking the powers of creativity, innovation and high performance.

Does this sound like you? Do you think you were born to unlock the power within? Do you see yourself transforming lives through sustainable technology? Then BytePitch is the place for you!

Job Summary: We are looking for an experienced, hands-on Marketing & Growth Manager to own marketing end-to-end, from strategy to execution. This is not a role where you plan and someone else builds; you'll be the one designing the go-to-market approach and the one writing the content, influencing website optimisation, running the campaigns, and reporting on what's working. You'll have real ownership of the marketing function from day one, direct access to leadership, and the chance to build (not just maintain) marketing for growing services. If you want a role where your strategic thinking and your execution both show up in the results, this is it. You'll join a small, close-knit Sales & Marketing team. If you thrive with autonomy and have experience marketing both technical B2B services and products, we want to talk to you.

Responsibilities: Performance Marketing Develop and execute digital marketing strategies aimed at inbound lead generation for the services business. Use data and analytics to plan, run, and report on campaigns; optimise channels and tactics based on performance. Run SEO (technical and content) to grow organic inbound traffic. Manage social media and LinkedIn presence (organic and paid) tied to lead generation, not vanity metrics. Run continuous testing and optimisation (A/B testing, segmentation, targeting) to improve ROI. Software Engineering Services Marketing Conduct market and competitive research to keep positioning and messaging sharp. Lead go-to-market planning for service offerings: positioning, messaging, target segments. Work closely with the Business Development team pre-sales to keep marketing and sales goals aligned. Define and run demand generation focused on qualified leads and conversion, not just volume. Corporate Marketing / Brand / Communications Own and evolve BytePitch's overall brand identity and reputation across services and products. When needed, support recruitment with job ad messaging and employer-branding materials. When required, help organise and represent BytePitch at relevant industry events and networking opportunities. Ensure consistent messaging and content across all channels and audiences (services buyers, product users, talent). Marketing Operations & Reporting Set up and run marketing automation and email nurture flows (e.g. outreach tools, HubSpot or similar). Contribute to the optimisation of the company’s website (landing pages, conversion paths) Track and report performance using clear KPI (pipeline contribution, lead quality, channel ROI), not just activity metrics. Continuously adapt strategy based on data and market feedback.